Yoast SEO

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Yoast SEO: Den fremste SEO-utvidelsen for WordPress

Yoast SEO har siden 2008 hjulpet millioner av nettsteder over hele verden med å rangere høyere i søkemotorene.

Yoast’s mission is SEO for Everyone. Our plugin’s users range from the bakery around the corner to some of the most popular sites on the planet.

Yoast SEO Free inneholder alt du trenger for å håndtere din søkemotoroptimalisering (SEO), og Yoast SEO Premium-pluginen og dens utvidelser gir tilgang til enda flere verktøy og funksjonalitet.

KOM DEG FORAN DINE KONKURRENTER

For å rangere høyt i søkemotorer, må du slå konkurrentene dine. Du trenger en bedre, raskere og sterkere nettside enn de som selger eller gjør de samme som deg.

Yoast SEO er den mest brukte WordPress SEO-utvidelsen, og har hjulpet millioner av mennesker som deg med å i komme foran og bli ligge i forkant av andre.

TAKING CARE OF YOUR WORDPRESS SEO

Yoast SEO er fullpakket med funksjoner, laget for å hjelpe besøkende og søkemotorer med å få mest mulig ut av ditt nettside. Noen av våre favoritter er:

  • Automated technical SEO improvements, like canonical URLs and meta tags.
  • Avanserte XML nettstedskart (sitemaps); gjør det enkelt for Google å forstå strukturen på ditt nettsted.
  • Title and meta description templating, for better branding and consistent snippets in the search results.
  • An in-depth Schema.org integration that will increase your chance of getting rich results, by helping search engines to understand your content.
  • Full control over site breadcrumbs, so that users and search engines always know where they are.
  • Faster loading times for your whole website, due to an innovative way of managing data in WordPress.
  • [Premium] E-post support for våre Yoast SEO Premium-brukere.
  • [Premium] The possibility to expand Yoast SEO with the News SEO, Video SEO, Local SEO and WooCommerce SEO extensions.

WRITE KILLER CONTENT WITH YOAST SEO

Vi vet at innhold er konge, det er derfor Yoast SEO er kjent for sitt state-of-the-art innhold og SEO-analyse. Yoast SEO gir deg:

  • SEO analysis: an invaluable tool while writing SEO-friendly content with the right (focus) keyphrases in mind.
  • Lesbarhetsanalyse: sikrer at mennesker og søkemotorer kan lese og forstå innholdet ditt.
  • Støtter fullt ut følgende språk Engelsk, Tysk, Transk, Nederlandsk, Spansk, Italiensk, Russisk, Indonesisk, Polsk, Portugisisk, Arabisk, Svensk, Hebraisk, Ungarsk, Tyrkisk, Tsjekkisk, Norsk, Slovakisk og Gresk.
  • Forhåndsvisning fra Google, som viser hvordan oppføringene dine vil se ut i søkeresultatene. Selv på mobile enheter!
  • Innovative Schema blocks for the WordPress block editor, so that your FAQ and HowTo content can be shown directly in the search results. Plus a breadcrumbs block to guide your users.
  • [Premium] Internal linking blocks to easily improve the structure of your content. Easily add a table of contents block, a related links block, a subpages block, or siblings block! Plus, we’ll keep adding these easy-to-add blocks to improve your site structure.
  • [Premium] Forhåndsvisninger av sosiale medier for å vise deg hvordan innholdet ditt vil bli vist på Twitter og Facebook. Pluss: Sosialt utseendemaler for å garantere et konsistent utseende.
  • [Premium] The Insights tool that shows you what your text focuses on. This way you can keep your article in line with your keyphrases.
  • [Premium] Optimaliser innholdet ditt for synonymer og relaterte søkeord.
  • [Premium] Optimize your article for different word forms of your keyphrases, as the singular and plural. But also different verb forms, synonyms, and related keyphrases. This makes for more natural content!
  • [Premium] Automatic internal linking suggestions: write your article and get automatic suggested posts to link to!
  • [Premium] An orphaned content filter to detect posts that have no links pointing towards them!
  • [Premium] SEO workouts to make working on your site as easy as ABC. These SEO workflows will get your site into shape in no time!

KEEP YOUR SITE IN PERFECT SHAPE

Enten du er en online gründer, blogger eller content creator, en utvikler, en (WordPress) SEO-ekspert eller bedriftseier, hjelper Yoast SEO deg å holde nettside i perfekt stand ved å:

  • Tuning the engine of your website, so you can work on creating great content!
  • Giving you cornerstone content and internal linking features to help you optimize your site structure in a breeze.
  • Translating your content to structured data where possible, to help search engines understand your website.
  • Helping you manage your team: with our SEO roles you can give colleagues access to specific sections of the Yoast SEO plugin.
  • [Premium] Automatically creating redirects when URLs change or when pages are deleted, and providing tools to manage or create redirects.
  • [Premium] Showing you social previews to manage the way your page is shared on social networks like Facebook and Twitter.

STOL PÅ EKSPERTENE

Yoast is powered by a team of expert developers, testers, software architects, and SEO consultants. They work constantly to stay at the cutting edge of WordPress SEO, and to improve the plugin with every release.

Yoast SEO er den eneste WordPress SEO plugin som er laget av anerkjente SEO-eksperter.

FÅ PREMIUM STØTTE

Yoast-teamet tilbyr vanlig support på WordPress.org forum. Men vi håper du forstår at vi prioriterer våre Premium-kunder. Direkte e-post support er tilgjengelig for de som har kjøpt Yoast SEO Premium.

Did you know that Yoast SEO Premium contains a lot of extra features:

  • A redirect manager that prevents “404: page not found” errors
  • Optimize without worrying about over-optimization with intelligent word form recognition available in multiple languages.
  • Interne link blokker for å enkelt strukturere nettstedet ditt.
  • Forslag til interne linker mens du skriver.
  • Preview your content to see what it will look like in the search results and when shared on social media using the Google preview and social preview.
  • Cornerstone content checks that point search engines to your most important pages.
  • Connect Yoast SEO to Zapier to easily create zaps that instantly share your published posts with 2000+ destinations like Twitter, Facebook, and much more.

Hvis du er seriøs angående WordPress SEO, installer Yoast SEO Premium-plugin! Koster litt, men sparer deg mye tid!

VÅRE UTVIDELSER FOR YTTERLIGERE Å FORBEDRE DIN WORDPRESS SEO

Sjekk ut disse SEO tilleggene av Yoast:

  • Yoast Local SEO optimizes your website for a local audience.
  • Yoast Video SEO ensures that Google understands what your video is about, increasing the chances of ranking in the video results.
  • Yoast News SEO for nyhetsnettsteder som ønsker å forbedre sin synlighet og prestasjon i Google Nyheter.
  • WooCommerce SEO for all online shops that want to perform better in the search results and social media.

Disse utvidelsene fungerer bra med gratisversjonen av Yoast SEO. Premium-utvidelsene inkluderer selvfølgelig også 24/7 support.

Oh, don’t forget: our Yoast Academy is for all entrepreneurs, bloggers, and anyone who wants to learn more about optimizing websites, improving your WordPress SEO, and if you want to take your content to the next level!

INTEGRASJONER

Yoast SEO integreres sømløst mot en rekke themes og plugins. Yoast SEO fungerer spesielt godt med:

BUG REPORTS

Vil du rapportere feil i Yoast SEO? De kan du gjøre på WordPress SEO repository på GitHub. Vær oppmerksom på at GitHub ikke er et supportforum og problemer vil bli lukket hvis de ikke oppfyller kravene for feilmeldinger.

LES MER

Ønsker du mer informasjon om søkemotoroptimalisering og Yoast SEO? Ta en titt på:

Skjermskudd

  • Den generelle meta-boksen i Yoast SEO. Du vil se denne på alle redigeringssider for innlegg, sider og tilpassede innleggstyper.
  • Eksempel på funksjonen for søkemotoroptimaliseringsanalyse.
  • Eksempel på funksjonaliteten for lesbarhetsanalyse.
  • Oversikt over SEO-problemer på nettstedet og mulige forbedringer.
  • Kontroll over hvilke funksjoner du vil benytte.
  • Du kan enkelt importere data fra andre SEO-utvidelser som All In One SEO pack, HeadSpace2 SEO og wpSEO.de.

Installasjon

Starting with Yoast SEO consists of just two steps: installing and setting up the plugin. Yoast SEO is designed to work with your site’s specific needs, so don’t forget to go through the Yoast SEO configuration workout as explained in the ‘after activation’ step!

INSTALL YOAST SEO FROM WITHIN WORDPRESS

  1. Visit the plugins page within your dashboard and select ‘Add New’;
  2. Søk etter ‘Yoast SEO’;
  3. Aktiver Yoast SEO fra Utvidelser-siden;
  4. Gå til ‘etter aktivering’ nedenfor.

INSTALLERE YOAST SEO MANUELT

  1. Upload the ‘wordpress-seo’ folder to the /wp-content/plugins/ directory;
  2. Aktiver utvidelsen Yoast SEO via menypunktet ‘Utvidelser’ i WordPress;
  3. Gå til ‘etter aktivering’ nedenfor.

ETTER AKTIVERING

  1. You should see (a notice to start) the Yoast SEO configuration workout;
  2. Go through the configuration workout and set up the plugin for your site;
  3. Du er ferdig!

FAQ

How do the XML Sitemaps in the Yoast SEO plugin work?

Having an XML sitemap can be beneficial for SEO, as Google can retrieve essential pages of a website very fast, even if the internal linking of a site isn’t flawless.
The sitemap index and individual sitemaps are updated automatically as you add or remove content and will include the post types you want search engines to index. Post Types marked as noindex will not appear in the sitemap. Learn more about XML Sitemaps.

How can I add my website to Google Search Console?

It is straightforward to add your website to Google Search Console.
1. Create a Google Search Console account and login into your account.
2. Click ‘Add a property’ under the search drop-down.
3. Enter your website URL in the box and click ‘Continue’.
4. Click the arrow next to ‘HTML tag’ to expand the option.
5. Copy the meta tag.
6. Log in to your WordPress website.
7. Click on ‘SEO’ in the dashboard.
8. Click on ‘General’.
9. Click on the ‘Webmaster Tools’ tab.
10. Paste the code in the Google field and click ‘Save Changes’.
11. Go back to Google Search Console and click ‘Verify’.

If you want more details steps, please visit our article on our help center.

How do I implement Yoast SEO breadcrumbs?

The steps below are a temporary solution as manual edits made to theme files may be overwritten with future theme updates. Please contact the theme developer for a permanent solution. We’ve written an article about the importance of breadcrumbs for SEO.

To implement the breadcrumbs function in Yoast SEO, you will have to edit your theme. We recommend that prior to any editing of the theme files, a backup is taken. Your host provider can help you take a backup.
Copy the following code into your theme where you want the breadcrumbs to be. If you are not sure, you will need to experiment with placement:

<?php
if ( function_exists( 'yoast_breadcrumb' ) ) {
    yoast_breadcrumb( '<p id="breadcrumbs">','</p>' );
}
?>

Common places where you could place your breadcrumbs are inside your single.php and/or page.php file just above the page’s title. Another option that makes it really easy in some themes is by just pasting the code in header.php at the very end.

In most non-WooTheme themes, this code snippet should not be added to your functions.php file.
Alternatively, you can manually add the breadcrumb shortcode to individual posts or pages: [wpseo_breadcrumb]

If you need more details or a step by step guide, read our Implementation guide for Yoast SEO breadcrumbs.

How do I noindex URLS?

Yoast SEO provides multiple options for setting a URL or group of URLs to noindex. Read more about how to do this in this guide.

Google shows the wrong description, how do I fix this?

If you’ve crafted nice meta descriptions for your blog posts, nothing is more annoying than Google showing another description for your site completely in the search result snippet.

Possible causes could be:
1. wrong description in code
2. Google cache is outdated
3. Search term manipulation
4. Google ignored the meta description

You can read more here on how to solve the issue with the wrong description.

How often is Yoast SEO updated?

Yoast SEO is updated every two weeks. If you want to know why, please read this post on why we release every two weeks!

How do I get support?

As our free plugin is used by millions of people worldwide, we cannot offer you all one on one support. If you have trouble with the Yoast SEO for WordPress plugin, you can get help on the support forums here at wordpress.org or by checking out our help center at yoast.com/help/.

The plugins you buy at Yoast are called ‘premium plugins’ (even if Premium isn’t in its name) and include a complete year of free updates and premium support. This means you can contact our support team if you have any questions about that plugin.

Les mer om hvordan du får support

I have a different question than listed here

Ditt spørsmålet har mest sannsynlig blitt besvart i vårt support senter: yoast.com/help/.

Vurderinger

28. januar, 2022
Could set up to 5 special kewords per page
26. januar, 2022
So Yoast SEO has always been buggy. It doesn't know what passive case is (I think it's just an alogorithm (verb to be or to have + past participle) which is total nonsense! It's knowledge of transition words is highly limited. The Fleisch reading scale is a joke-Not everyone likes short sentences. Sometimes ideas are complicated. So you need to express them in clauses. Clauses make sentences long. Long sentences are not always bad. Those ideas I mentioned before need long sentences. They need long sentences to be expressed clearly. It sometimes misses my keyword, but then counts synonyms. Whatever. It was free! Now I pay and the same damn mistakes but all the little workouts and courses are based on those damn SEO and Readability Scores, which are all flawed! And premium service sucks. Every time you sent a message, a different person answers. Half the answers are just cut-and-paste. It's like talking to an algorithim. Literally, they are sucking the humanity out of the web, blogs, and now customer service. I want to stab my eyeballs out every time I see a message from premium customer service. i think it must be a very deliberate corporate strategy to not answer things in the forum where usually a bunch of people show up (and I know I get annoyed quickly) but at least people try to help and offer suggestions. Premium service and the yoast support forums are just not worth it.
Do prowadzenia małego business'u dla osób niewtajemniczonych to bardzo dobra opcja, ponieważ przybliży do prawidłowego celu. Na początek nie znajdziesz nic lepszego. Polecam. My promujemy naszą stronę na frazy mycie dachów - i ta wtyczka bardzo dobrze radzi sobie, aby wypromować stronę samym wartościowym contentem w top 10 na fraze ogólnopolską.
14. januar, 2022
Trash plugin. Absolutely no way to remove the stupid "SEO" with their logo from the back-end menu for non-admins and custom user roles. I literally tried everything. The new ridiculous workouts are awful. Disabling all these has no effect: wpseo bulk edit x wpseo edit advanced metadata x wpseo manage options x wpseo manage redirects x Toxic plugin. Over the years, it has become more and more aggressive with its SPAM. Even white label branding for WP can't remove their crap once and for all. I'm giving this review because I tried for months, and I'm pissed with them.
13. januar, 2022
Stylesheet yoast-seo-metabox-css-css was not properly added. is an error that crops up when using some of my custom blocks. Once I disable Yoast they work as expected but I need to have Yoast for SEO. Please fix this soon as I must revert to an older version of Yoast in the meantime.
Les alle 27 428 vurderinger

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Endringslogg

18.0

Release Date: January 25th, 2022

Yoast SEO 18.0 is out now! This release contains a number of bug fixes and a couple of enhancements. We’ve enhanced schema presentation for non-alphanumeric languages and made several improvements in both the SEO and readability analysis of the Japanese language. Read more about what’s new in Yoast SEO 18.0 in our release post in English or our release post in Spanish!

Forbedringer:

  • Limits a potentially slow query to certain routes, which makes it so it gets called fewer times.
  • Enhances schema presentation for languages that are not alphanumeric. Props to sous-studio.

Feilrettinger:

  • Fixes a bug where removing an image from our Facebook Preview and Twitter Preview modals could lead to a confusing experience due to focus loss.
  • Fixes a bug where clicking outside of a Yoast modal in the block editor would not close the modal.
  • Fixes a bug where Japanese keyphrase enclosed in double quotes failed to be recognized in Keyword in meta description, Keyword density, Keyphrase distribution, Keyphrase in introduction, Keyphrase in image text and in Keyphrase in subheading assessments.
  • Fixes a bug where synonyms enclosed in double quotes in the Link keyphrase assessment failed to be recognized even when there were exact matches in the anchor text.
  • Fixes a bug where incorrect assessments were shown for keyphrases only consisting of function words in Japanese.
  • Fixes a bug where a fatal error would be thrown if the link count of a corrupt indexable item would get updated.
  • Fixes a bug where the title tag would not be correct in Full Site Editing themes.
  • Fixes a bug where the text length assessment would count URLs from videos loaded in the article in the total amount of the copy characters in Japanese.
  • Fixes a bug where Japanese full stops in a text would be counted as three characters instead of one.

Annet:

  • Sets the WordPress tested up to version to 5.9.
  • Sets WooCommerce tested up to version to 6.1.

17.9

Release Date: January 11th, 2022

Yoast SEO 17.9 is now available! Yoast SEO now comes with a keyphrase tracking tool powered by Wincher that lets you monitor your keyphrases, straight from the plugin! Make sure to try out this new keyphrase tracking feature and let us know what you think. Read more about what’s new in Yoast SEO 17.9 in our release post in English or our release post in Spanish!

Forbedringer:

  • Introduces a keyphrase position tracking tool that gives insight into how your content ranks in the search results. Powered by Wincher.
  • Improves Japanese text analysis results by adding functionality to segment Japanese texts into sentences and words.
  • Adapts relevant assessments to count text length in characters instead of words in Japanese.
  • Completes the readability analysis for Japanese by adding the transition words and sentence beginnings assessments.
  • Improves keyword detection for Japanese by adding a function words list.
  • Adapts Keyphrase in title scoring criteria for Japanese: the exact match keyphrase is not required for Japanese unless the keyphrase is enclosed in double quotes.
  • Disables the Keyphrase in slug assessment for Japanese due to currently being unable to match keyphrases written in Japanese characters in slugs written in Latin characters.
  • Improves the accuracy of the Estimated Reading Time results for Japanese.
  • Adapts the recommended meta description length and meta description preview limit for Japanese.
  • Improves the Workouts overview for mobile screens.
  • Makes sure we don’t output the same sameAs URL twice on Person and Organization.
  • Adds «Blog Post» / BlogPosting as a potential Schema Article type.

Feilrettinger:

  • Fixes a bug where a fatal error would be thrown when using PHP 8.1.
  • Fixes a bug where the og:image:type meta would not be output correctly. Props to @dodomorandi.
  • Fixes a bug where the incoming link count of a post would not return to zero if all incoming links were removed.
  • Fixes a bug where the meta description would get trimmed to an empty string if the text doesn’t have any space. Props to @waviaei.
  • Fixes a bug where Link keyphrase assessment would not find a match when the keyphrase is enclosed in double quotes.
  • Fixes a bug where <br> tags with attributes in the text would not be converted to paragraph tags. As a result some long paragraphs in the text might not have been highlighted in the Paragraph length assessment.

Annet:

  • Improves compatibility with PHP 8.1 by adding validations and handling deprecations.
  • Reverts the removal of the deprecated WPSEO_Frontend class.
  • Changes the font size of the alerts from 14px to 13px.

Earlier versions

For the changelog of earlier versions, please refer to the changelog on yoast.com.